Pinterest has recently been lauded as a terrific method of boosting traffic and online marketing for small biz, but the social media platform has also made a number of changes. For some marketers, the drastic shifts in how the platform works have been enough to...
All of this equipment is not necessary to create lead generation videos. Most people don’t have a video editing suite and fancy cameras on hand, so where do you start? The good news is that you don’t actually need anything fancy. The sites below are...
Social media is a powerful method of small business marketing, but it can also go terribly wrong if you’re not careful. Here are five social media strategies you should steer clear of. 1. Using a Trending Topic Without Research Trending topics are a great way to get...
Social media sites are often a good investment for companies looking to stretch their advertising dollars, but which site should you focus on? There’s no need to advertise on every social site out there . . . so you need to choose the one that will work best for your...
Internet marketers delight in announcing that various methods of marketing are dead. Content marketing is one method of online marketing for small business that is definitely not dead and gone. In fact, it’s alive and well and something every business needs to...
Color in visuals catches our eyes. Perhaps you opened this blog because of the colorful postcards displayed in this picture. That's why image marketing is the hottest marketing trend today. No wonder Instagram and Pinterest are big names in the...