Tag >> You’re It!

Tag >> You’re It!

What happened when you read the title of this blog? Were you thinking of a poor cow who may be next in line for our next steak dinner? Probably not! All we really want titles or subject lines to do is to get your attention. Perhaps the cow didn’t think much of the...
Take a Look-See

Take a Look-See

People get pummeled with email.  Everyday we hear “You’ve Got Mail!” over and over again. We pitch this one and that one.  We don’t want our own marketing messages to go into the trash, though.. So how can we create subject lines that keep our potential...